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Canadian Cybersecurity Network (CCN) embraces the future with new logo/branding

If the current technology revolution with AI and Quantum has taught us anything, it’s the importance of adapting to change and being inspired by what’s to come.

Today, I am extremely proud to share the news that CCN - the Canadian Cybersecurity Network will be kick starting May with a new logo and brand identity! This decision was not done randomly but arises from our humble beginnings as a small tech group to becoming Canada’s largest technology community.

Rebranding Journey Since 2019

Since founding CCN in 2019, one of my primary focuses has been to listen to our members from across Canada, to better understand what they want from us and what our community means to them. Our initial logo was all about inclusiveness, about networking and the Canadian community. Although our logo kept pace with our initial journey, we kept hearing that CCN was more than the logo represented, and we knew it was time to change it and make it truly representative of this amazing community.

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New logo and identity. Same welcoming community.

To kick-start the process, we conducted a set of interviews with people from CCN, our advisory board– customers, partners, and trusted experts – to get a sense of their views on the CCN brand over the years, and what they wanted to see in a new logo.

We wanted to create a logo that brings a sense of community, collaboration and inclusiveness. A logo that has a welcoming personality but shows some spark, represents cybersecurity and shows trust. In short, a logo that reflects this community.

The design firm brought us exciting ideas – some we loved some we questioned, and some that we were on the fence about.

But over the course of a few months, and through a series of revisions and refinements, we feel that we have created a compelling look! CCN's new brand identity and logo: a fresh look, but with the same community/customer-first philosophy.

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The first thing you will notice about the new logo is that we no longer prominently have Canadian Cybersecurity Network in the main logo. Part of the reasoning for that was pure aesthetics, but it was also a case that our community clearly has come to identify us as CCN. Secondly, you will notice a softening of the fonts, and the warm colors of the connector logo. You can see that the connector is formed from c’s and n’s to form that shape, so that ccn is represented in the connector. Not only does that bring clarity to our key role as a connector & collaborator in the Canadian cybersecurity market, but it’s also in the shape of chain links, which speak to our motto of stronger together and to the strength of cybersecurity in protecting our networks and Canadians. C is also the first letter of community and of Canada.

We chose simple, bright, and bold graphics to convey the light we shed on the complex Canadian cybersecurity landscape.

LOGO REDESIGN

In short, CCN provides services and connects people and businesses across our national community. It’s your community, one you can trust.

We hope you love our new logo as much as we do. You will be seeing lots more of it in the days, weeks, and months to come, as it gets integrated in our corporate materials, correspondence, website, and more as we head deeper into 2024. Leave a comment on your thoughts on the logo – We would love to hear your feedback!